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APEX 2018 Grand Award Winners, part one

APEX 2018

The APEX Awards attract many outstanding entries. Of the over 1,400 entries in APEX 2018, just 100 Grand Award Winners were selected. Judges' comments (and URLs where available) for many of the 100 Grand Award-winning entries will soon be shown here.

Where direct links to a specific publication or project are not available, we'll try to link to the organization's main website and/or closely related pages. Links are current when posted, but are subject to change (or deletion) by the award-winning entrants. For example, the link may take you to the latest issue of a winning entry, but not the exact award-winning issue.

Note: A few of the links will prompt you to allow Flash. We've checked the links using Flash, and they link to the entries listed as of the date checked, but whether you wish to use Flash or not is your choice.

Newsletters | Magazines, Journals & Tabloids | Annual Reports | Print Media | Electronic Media | Social Media | Apps | Websites | Campaigns, Programs & Plans | Writing | Design & Illustration | Special Publications

 


1. NEWSLETTERS

OTO News
AAO-HNS
Alexandria, VA
“Here is a perfect example of the benefits gained from listening to customers.  When research indicated that association members felt overwhelmed by the number of eNewsletters they received, the decision was made to send one redesigned eNewsleter per week.  The result was a graphically attractive, significantly improved, customized product.  Another amazing element contributing to the presentation of a Grand Award,  was that of recognizing that too many ads were competing with the content.  Thus, the association restricted the number of ads to allow both the ads and the content to shine.  All these wise decisions resulted in an open rate far in excess of industry norms.”


Anita Sama
June 16 Issue - CEO Update
CEO Update
Washington, DC
“Here’s proof that a large staff is not required for the creation of a high-quality piece of work.  Spearheaded by a graphically unique and imaginative front page, the reader is ushered through the issue which, literally, has value on every page.  With its high-powered, influential readership, the publisher has a daunting task to gain attention, and succeeds mightily at that task!”


Penn State Health Third Quarter Newsletter
Penn State Health
Hershey, PA
“It’s amazing how so much valuable information can be provided in just 3 pages.  The front page starts off with a simple, but compelling look at how modest increases in retirement contributions yield major returns.  Then, there are clear, concise guidelines to the process of making sure your retirement decisions are updated and in place, combined with a colorful presentation and what to discuss with on-site reps.  For a short newsletter, there’s a ton of useful information here.”

 

2. MAGAZINES & JOURNALS

Karla Monterrosa-Yancey, Alexa Serrano
ACAMS Today 15-Year Anniversary Edition; March-May 2017
ACAMS
Miami, FL
“What a wonderful combination of graphic design and illustration, excellent writing and content, all presented as a celebration of the 15-year anniversary of the association.  Through interviews with 3 individuals that have been with ACAMS Today for the entire 15 years, as well as the use of infographics and a cartoon strip, the reader is taken on a wonderful ride through the history of the publication.”


Elisa Drake
Alpha Phi Quarterly Fall 2017
Alpha Phi International Fraternity
Evanston, IL
“Diversity – thy name is Alpha Phi Quarterly.  In the Fall 2017 issue, the range of articles was wider and more topical than most.  From the ‘Food for Thought’ infographic, to the retrospective on the ‘War-Time Women of Alpha-Phi,’ … from the light-hearted content on the ‘cooking’ theme of this issue to the hard-hitting, valuable information on sexual assault ... the editorial content, graphic design and imaginative layout made this entry an easy selection for a Grand Award.”


Nicola Nittoli, Mark Matthews
Can She Stay?
American Society for Engineering Education
Washington, DC
"The term 'trade magazine' frequently implies a lack of graphic and editorial appeal.  This Grand Award-winning entry destroys that implication as it is a surprising treat visually and addresses the significant challenges faced due to the intertwined worlds of U.S. research and innovation and international students in the new political climate.  The publication also addresses the impact of artificial intelligence in the engineering workplace (with a nice touch of humor) and describes a unique online computer science master’s program that offer its readers much more than 'fluff' industry information.  This 'trade magazine' truly serves its audience well."


Educational Leadership, December 2017 "Mental Health in Schools"
ASCD
Alexandria, VA
“A magazine with the title ‘Educational Leadership’ carries with it a huge responsibility in today’s fast-moving, social media-dominated society.  In this case, the publishers do not disappoint!  The December 2017 issue tackles the vitally important issue of ‘Mental Health in Schools,’ and does so in a way that urges both support for those students in need and provides techniques to help them thrive both academically and socially.  A truly important issue that  should be a part of any K-12 educational institution.”


Big Y Marketing Department
Big Y Dig In Magazine - The Local Issue
Big Y Foods, Inc.
Springfield, MA
“There are only 27 pages in this custom-published entry – but don’t be deceived by its brevity.  Several of the bright, colorfully illustrated pages with yummy recipes have click-throughs that offer additional, helpful information not included in the published content.  Well written … well presented.  This judge wasn’t hungry before reviewing the entry, but couldn’t wait to get to the kitchen afterward!”


CFMA Building Profits March/April 2017: Insight to Effect Change
Construction Financial Management Association (CFMA)
Princeton, NJ
“Starting with a simply-designed, but extremely effective cover page, this publication is jam-packed with useful articles that truly address several key issues its readership faces on a day-to-day basis.  Mental illness & suicide … managing the risks surrounding the workforce … helping employers understand the Total Cost of Care … the CFO’s role in planning a company’s future … all these important topics are effectively addressed in its well-written and well-illustrated pages.”


Dynasty
China Airlines
Taipei, Taiwan
“In the highly competitive “Design and Layout” category, Dynasty clearly stood out.  Literally every turn of a page brings the reader to a colorful, unique, imaginative place, whether a photo or an illustration, a picturesque scene or a look at a scrumptious meal.    Quite simply – but undeniably – just an enjoyable read throughout, especially in mid-flight!”


Adam Bruns
World's Most Competitive Cities
Conway Inc.
Peachtree Corners, GA
“This could have been an interesting, but number-laden presentation of data.  What it IS, is a fascinating and very readable presentation of the leading cities of the world in 12 major industry segments with each one broken out into additional geographical regions. Then, after reviewing all 12 segments, the publisher presents a wonderful section titled “Places for Prosperity,” which provides a snapshot view of an additional 50+ international cities designated as prime candidates for future growth.  A wonderful, pleasant, but educational read.”


T. Rowe Price: Investor Magazine
Imprint
New York, NY
“Every once in a while, you come across an investment resource that answers several important questions – and you can actually understand the answers.  This entry addresses several different and vital situations:  How to Raise Money-Smart Children … Five Retirement Success Steps … Plans for Charitable Giving … 529 Plans for College Education …   just to name a few.  This is a great “first-stop” tool for those just starting to tackle their investment options.”


Carly Schulaka, Albert Hanner, Ana Trujillo Limón
Journal of Financial Planning
Journal of Financial Planning
Denver, CO
“If you work with a financial planner, you will want to make sure that he/she is a member of this association and reads this member publication.  The two issues submitted for entry each had important and comprehensive cover stories – for millennials, and for the aging population.  These alone would be worth the price of the entire issues, but there were several topics presented that were explored thoroughly and contained excellent advice for situations that all families endure.”  


Pek Chin Kho
AlumNUS
Mediacorp Pte Ltd
Singapore
“This is a high-quality publication that continues to unite the National University of Singapore alumni.  There’s a nice mix of light-hearted topics and interviews and more serious features.  It’s a colorful, well-written, cheery magazine that serves its international readership of over 140,000 alumni well.”


E. Thomas Hall
SkillsUSA Champions
SkillsUSA
Leesburg, VA
“A fully-digital publication, Skills USA is on the cutting-edge of educational technology.  Rather than calling it a ‘digital magazine,’ this is a virtual community for students and teachers.  This level of interaction follows the mission of Skills USA – to help students become world-class workers, leaders and responsible American citizens.  A true life and learning experience.”


Jessie Kek
THIS Quarterly
ThinkFarm Pte Ltd
Singapore
“In a magazine targeted to an affluent audience, with articles revolving around luxury lifestyle and wellness, graphics and layout are important, but quality editorial is a requirement.  Here, throughout a large issue of 186 pages, that quality is always present.  Featuring informative articles providing valuable basic information on several different medical conditions and “light-reading” on lifestyle and cooking, this quarterly certainly offers great value for the 3 months it is current."


Beth Johnson, Karen Moeller Design, Edda Photography
Thrive
University of Michigan Comprehensive Cancer Center
Ann Arbor, MI
“It is often said that cancer patients do not want to be defined by their disease.  ‘Thrive’s goal is to give life to that adage.  Published quarterly, this brightly colored magazine features coping strategies, treatment-specific info, and topics that cross diseases.  Patient stories appear in every issue – but spend more time looking at their lives not as cancer patients, but as people.  Uplifting and encouraging to everyone whose life is affected by cancer.”

 

3. ANNUAL REPORTS

Amy Green
Making an Impact: CAHEC at Work
CAHEC
Raleigh, NC
“Starting with a simple but graphically appealing, easy-to-navigate landing page filled with infographics, this electronic annual report is actually a fun walk through the 2017 CAHEC fiscal year.  Click on any of the 20 options and the user is led to the detail on pages that have large-type, diverse color and all the information one would normally find in an annual report.  The unique twist here is that some of the options lead the user to interesting stories of how CAHEC makes an impact in the communities it serves, affecting both young and old -- a very nice touch!”


Cindy Stevens, Mark Chisholm, Jeremy Snow
Five Technology Trends to Watch
Consumer Technology Association
Arlington, VA
"We all know it’s nearly impossible to keep up with the cutting-edge developments that define the $321 billion consumer technology industry.  However, this annual report offers a valiant attempt at doing just that.  Each year, the Consumer Technology Association selects its ‘Five Technology Trends to Watch,’ and it is must reading for anyone that wants to make the effort to stay informed about how the very-near future is going to be affected by these trends.  For those interested, the website provides past years’ reports so one can gauge the accuracy of those projections!”


Andrew Becker
Prevail: Innovation and Impact
Fox Chase Cancer Center
Philadelphia, PA
“While many annual reports are adept at fully disclosing ‘the numbers,’ they have a harder time deciding what else to add that would be beneficial for the reader to know.  This report offers an interesting look back at over 100 years of cancer research at its facility – one of the first cancer hospitals in the U.S. – and intersperses that recap with information on the current ‘rising stars’ and initiatives being taken.  The reader is left with a very clear picture of what has been achieved, and the priority of future goals to achieve.”


Jeffrey Hayden, Theo Fells, Crystal Herrmann
IMF Annual Report 2017 Web Page
International Monetary Fund
Washington, DC
“The online design for the 2017  IMF Annual Report carries the look and spirit of the print report and can be easily navigated.  It ‘comes to life,’ on the website, however, with interactive capabilities and infographics that enhance the content.  A constantly changing landing page provides a nice touch to the main sections on ‘How to Jump-Start Growth,’ ‘Gender Equality’ and ‘Helping Members Manage Debt.”  There are also content and design adaptations for desktop, tablet and mobile phone screens.  A thorough conversion from print to online.”


Steve Monroe, Ben Swett
The Senior Care Acquisition Report, 22nd Edition
Irving Levin Associates
Norwalk, CT
“For 22 years, this report has provided valuable data, derived from a proprietary M&A database, on the senior care acquisition market.  It is a staggeringly comprehensive document, reporting on the major events of 2016, then listing nearly 70 graphs and charts detailing the skilled nursing and seniors housing acquisition markets over a multi-year period, then finally including over 150 pages of specific details on the over 300 publicly announced senior care M&A transactions in 2016.”  This IS the definitive and most complete senior care M&A report available.”

4. PRINT MEDIA

Pauline Goulah
2017 ACTFL Annual Convention and World Languages EXPO Program Guide
Goulah Design Group, Inc.
Buffalo, NY
“An event this massive, with over 800 sessions, workshops, meetings and special events planned over a 3-day period, better have a guide the answers every question that an exhibitor or attendee could have.  This meeting guide does so in a graphically appealing, non-cluttered manner.  The layout is clean, the colors attractive and the type large enough to be scanned in a crowded exhibit hall.”


David Beagin
A Landmark in Jeopardy
David Beagin Design
Doylestown, PA
“There is a legacy, a defining characteristic, that exists on the campuses of all colleges that have been around for years.  One of those are the Penn State elms, which date back to the 1890’s.  This fascinating and wonderfully illustrated book traces the history of the stately elms, details the diseases threatening them and describes the university’s commitment to preserving them.   The striking photos are pleasure enough, but the stories and Q&A section solidify the selection of this entry as a Grand Award winner.”


Sally Hume, Jodi Lipson
Get the Most Out of Retirement: Checklist for Happiness, Health, Purpose and Financial Security
Sally Balch Hurme LLC
Bridgewater, VA
 “If a person is going to buy just ONE guide to retirement, this should be the one.  321 pages cover every topic imaginable when one is ready to create the retirement plan.  This is not a book to be read in one sitting.  However, it is an absolutely invaluable resource when one is addressing the myriad of issues that go along with retiring:  financing, relationships, insurance, fitness just to name a few.  Of course, there are paper checklists and downloadable electronic files that allow the user to easily compile everything needed to create a thorough and manageable retirement plan.”


Infectious Disease News Editorial Staff
Infectious Disease News 30th Anniversary
SLACK Incorporated
Thorofare, NJ
“Celebrating a 30th anniversary of any occasion is a triumph.  This publication made the celebration last an entire year, and its readers benefitted from it.  Each of the 12 monthly issues addressed a major infectious disease, discussing its history, the progress or lack thereof in combating it, the challenges that still lie ahead and the lessons that could be applied to newer infectious disease threats.  Each article featured multiple interviews with prominent healthcare professionals and the year’s worth of information served as a very readable encyclopedia.”


Anne Perusek
Thinking Differently About Design and Research
Society of Women Engineers
Cleveland Heights, OH
“Here’s a fabulous collection of articles all addressing engineering design and research.  Beginning with a riveting front cover, the issue addresses 5 important current topics and does so through numerous interviews, case studies, data analysis and historical perspectives.  The topics selected are cutting-edge and presented in great detail featuring eminent professionals who speak about their profession with intense passion.  The reader feels that passion coming through the pages.”
 

5. ELECTRONIC MEDIA

Michael Keesee
AAA How to Drive Online Course
AAA National Office
Heathrow, FL
“Remember the ‘learning how to drive’ process?  Chances are, many of us did not have the ability to take an online, ‘real-situation’ course that fully illustrates every aspect of learning how to drive – and then using the skills learned.  This is a 30-hour course that is fully interactive and compatible with any major driver ed curriculum.  Replete with printable student guides and a supplementary PowerPoint presentation, this is a MUST for any teen -- or for that matter, anyone -- embarking upon his/her career as a driver.”


William Horne, Lesley Q. Palmer
AARP The Magazine Health & Wellness Issue
AARP The Magazine
Washington, DC
“Few topics generate more interest today than Health and Wellness, and with the ‘aging of America,’ this electronic guide that explains changes in one’s body over age 50 is a welcome resource.  With helpful click-thru videos that address a host of topics that many would not discuss over dinner, (but need to be discussed!), helpful quizzes that enable one to gauge his/her health status, and important information that everyone needs to take charge of their own health, this is an easy, but all-encompassing guide to living healthier – and living longer.”


Chad Brownstein
Castle `Ohana
Adventist Health Castle
Kailua, HI
“This is a 5:30 video that provides an example of how a ‘job’ can be a ‘passion.’  Included is a story of a man who was able to walk his daughter ‘down the aisle,’ and, on the same day, renewed his own vows, thanks to the dedication of the staff.  If one has a dry eye after viewing that, there is truly something wrong. These employees truly care for each other and their patients and that comes across throughout the video.  It’s, unfortunately, an all-too-rare look at how people work together as a team to achieve a common goal.” 


Ben Rome, Simeon Cogswell, Klaus Scherwinski
IH Heroes: Tales from the Field (Issue 1)
AIHA
Falls Church, VA
"Here is a comic book that was developed as part of an ‘outreach toolkit’ for members to use when sharing about their careers in industrial hygiene with teens.  Although in a comic book format, there’s nothing humorous about the huge task confronting the individual responsible for assisting with a severe health issue among volunteers and refugees after the initial trauma of a natural disaster.  The steps taken to complete the task show how even the slightest clue can lead to a solution – if one knows what to look for.”


Nancy Kilkenny, Rami Daud, Joseph Haas
Reinventing the Wheel
Alcyon Technical Services
Cleveland, OH
“Usually, one seeks to avoid ‘reinventing the wheel.'  However, when it comes to space exploration, new technology was needed to do just that.   This entry represents a unique multi-media approach to presenting the history, the ‘game-changing’ moment that led to the breakthrough that was needed and the testing process involved.  The result of this innovative presentation?  Over 360 million media impressions, more than 20,000 unique visits, and an average time investment that tripled the average of other pages on the website.”   


Dr. Rod J. Rohrich
PRSJournal Video Gallery
American Society of Plastic Surgeons
Arlington Heights, IL
“Although this journal is most pertinent to those in the plastic and reconstructive surgery field, the reason it has mass appeal is largely due to the development of its public-facing YouTube channel.  Given the highly visual nature of the field, the ability to see high-quality illustrative tools to demonstrate the latest techniques and trends in the field is of great importance.  Therefore, ANYONE – from the professionals to members of the general public – can visit the channel and see a wide variety of video (and audio) content.  Congratulations to the publisher for accomplishing that rare goal of educating both doctor AND patient.”


John O’Brien, Scott Ladzinski, D. Teddy Diggs
"Back to the Future of Edtech: A Meditation"
EDUCAUSE
Louisville, CO
“‘Understanding the past is important, and thinking about the future is fundamentally human, but more fascinating still is the combination: the history of the future—the road pointing back to where you were, the road pointing ahead to where you're going, and the moment at the crossroads contemplating both.’  So begins the narrative of this absolutely wonderful, multi-media look back and look at the future.  The imaginative layout intentionally uses numerous images and pull-out style headers, multiple embedded videos and captivates its audience – particularly those who remember the 5 ¼" floppy disk!”


Sara Fay
Humanizing Healthcare Finance
First American Healthcare Finance
Fairport, NY
“It is rare that a finance company opens its doors to show the passion its employees have for the careers they have chosen.  Through a series of short ‘personal story’ videos, the viewer gets a closer look at the commitment the employees from this organization have to provide care for patients and communities.  Not surprisingly, the results of incorporating the ‘personal story’ videos into the sales process have been incredibly successful.  Proof that in this day and age of texting and emails, the personal touch is still important in closing the sale.”


Best Use of Learning Design for a Blended Learning Training Program
Focus Eduvation Inc.
Woburn, MA


Jayne Fenimore, France Hernandez
No Phishing E-learning
Georgia System Operations Corp.
Tucker, GA
“ ‘Phishing’ is a dangerous attempt on the part of unscrupulous entities to acquire sensitive information such as usernames, passwords and credit card details by pretending to be legitimate businesses.  This program is so informative and thorough that it should be marketed to the general public.  It provides step-by-step guidance on how to identify dangerous emails and avoid a possible successful ‘cyber-attack.’  With the unfortunate prevalence of these types of emails, this educational program will keep safe anyone who spends the few minutes it takes to view it.”


John Renz, Bridget Esposito, Brad Young
Person on the Street Videos
Prudential Group Insurance
Roseland, NJ


HR Storytellers
SHRM
Alexandria, VA
“The videos in this 12-part series offer both heartwarming and insightful commentary surrounding the relationship between Human Resource professionals and employees.  In each case, the HR professional relates a particular story or event that enabled him or her to make a difference in the life of any employee, see the thanks the employee offered, and have a result that benefitted both the company and the employee.  Covering a wide range of topics, this series would serve as an excellent resource for all HR professionals and the execs they report to.”  

 

6. SOCIAL MEDIA

Dr. Rod J. Rohrich, Christina Carson, Aaron Weinstein
Plastic and Reconstructive Surgery on Facebook: @PRSJournal
American Society of Plastic Surgeons
Arlington Heights, IL
“In a medical field such as Plastic Surgery, which attracts a high level of public interest due to its nature, it is important to have content that can be understood by those not in the field as well as the professionals.  This entrant uses Facebook to do that and more, reaching 0ver 20,000 followers around the world with interest in Plastic and Reconstructive surgery.  Regularly presented are daily discussions, user-friendly videos and links provided to timely content.  In addition,  Facebook is used to host a monthly real-time Q&A discussion with an author as well as quarterly lectures and Q&A sessions using Facebook live.”


Julia Close
You Are Okay: Letting Go of Guilt, “Balance” and Impossible Expectations
ASCO
Alexandria, VA
“The term ‘work-life’ balance strikes fear in the heart of many.  The author of this tender, insightful blog reveals the anguish and conflict involved in having a career as a doctor along with a life as a wife and mother of 3.  When the reader reaches the end of this piece, he/she finds that the answer is not nearly as complicated as it is made out to be, and the results of the decision can be quite surprising and fulfilling.  Bravo for a wonderful, wonderful piece of writing.”


Kathy Pretz
Blog Series: Has the Title Engineer Become Meaningless?
IEEE The Institute
Piscataway, NJ
“This 3-part blog series generated several hundred comments in response to an intriguing debate about free speech, the constitution, and what defines the term ‘engineer.”  The significance of this series resides in the passion exhibited by both the main figure in the story and the reader comments.  There is no question that the topic is vitally important to all concerned, and as one reads through the comments, one’s opinion can go back and forth over a wide spectrum.  The debate is worthwhile and important to the profession.”


Rebecca Richardson
NASA Armstrong Facebook Site
Media Fusion Inc. at NASA Armstrong Flight Research Center
Edwards, CA
“With behind-the-scenes information regarding the history of manned spaced flight and breathtaking videos and photos that stimulate one’s interest in the beyond, this Facebook page is one that should be visited regularly.  With over 350,000 followers, many do just that.  This fascinating page does make one take pause at all that has been achieved and all that is still left to explore.”


National Association of REALTORS® - HouseLogic
Meredith Xcelerated Marketing
New York, NY
“Over a half-million Facebook followers … 70,000+ Twitter followers … plus another 20,000+ Pinterest followers – all interested in protecting and enhancing the value of their homes.  Creativity abounds throughout the various types of social media, with infographics, GIFs and beautiful, eye-catching imagery that increases engagement and encourages sharing.  This is simply a must-read for every homeowner.”


Darrick Hurst, Valerie Larkin
Sandia's Social Media
Sandia National Laboratories
Albuquerque, NM
“Over 230,000 total social media followers rely on Sandia to provide a wealth of information including everything from news releases and announcements, world-renowned photography, and video to direct messaging, chats and contests.  The extreme care and attention given to strategy and content planning are evident throughout each of the numerous social media platforms.  Sandia clearly accomplishes the goals it has set with regard to using social media for PR, recruiting, crisis communications and thought leadership.”


Dian Griesel
Silver Disobedience by Dian Griesel
Silver Disobedience
New York, NY
“Beginning with its uniquely innovative moniker of ‘Silver Disobedience,’ this multi-social-media entity identifies itself as ‘a rebellion against ageism.”  The ‘over 50’ crowd would do well to make visiting this Facebook page a daily requirement.  Eliciting numerous passionate comments from its visitors, this site shines brightly in how it seeks to encourage and empower those who have earned the wisdom of their years.  This judge has already passed the word on to friends and relatives to take a look at this site and learn how to use that wisdom.”


APEX 2018 Grand Award listings and comments are continued here.

Where direct links to a specific publication or project are not available, we'll try to link to the organization's main website and/or closely related pages. Links are current when posted, but are subject to change (or deletion) by the award-winning entrants. For example, the link may take you to the latest issue of a winning entry, but not the exact award-winning issue.

Please check back often. (NOTE! If you can provide a direct URL to your Grand Award listed among the 100 Grand Award winners either here in Part One or in Part Two, please e-mail it to us. Thank you!)

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The APEX Awards
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WGBH ANNUAL REPORT: CONSTANT. CHANGE.
WGBH 2011-2012 Annual Report: Constant. Change. -- WGBH, Boston, MA ... "A gem of an annual report -- clean, refined layout with spreads packed with photos, illustrations and much interesting copy. Screens, headline schedules, captions and a very nice (and very readable) matte paper choice all blend to make the whole greater than the sum of its parts."

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